Adversiting

Advertising is an audio or visual form of marketing communication that employs an openly sponsored, non-personal message to promote or sell a product, service, or idea. Advertising has been occurred since 4000 B.C. The primary function of advertising is to persuade people to buy something. 

In this modern era, advertisement is an ordinary thing and it can affect people to watch and buy they own product. There are few ways that advertisers want to promote their product in order to be bought by the people, such as :

1.      Children

Advertisers find them easy to influence into spending money on the advertised product. Some children become obsessed with products they saw on TV, that they persuade their parents to get products for them.

2.      Social Media

Television, radio, internet, newspaper, and posters are the easiest way that advertisers promotes notion that buying products equals happiness. It nurtures a consumer culture that encourages people to buy new products as a way to conform to the society’s goals, values, and pleasures.

3.      Celebrity

This type of advertising focuses upon using celebrity power, fame, money, popularity to gain recognition for their products and promote specific stores or products. Advertisers often advertise their products, for example, when celebrities share their favorite products or wear clothes by specific brands or designers.

4.      Aerial

Using aircraft, balloons or airships to create or display advertising media.